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NeuroBytes: Savoring: During an Experience

Did you know?

Stopping to “smell the roses” makes you enjoy an experience more.

We experience this when we step outside into fresh air and take a second to take a deep breath.

Spend a few seconds savoring an experience and you will enjoy it more.

Savoring enhances experiences by promoting positive emotions, improving ROI.

Get your audience to savor an experience. Place messaging that guides them to stop… and appreciate the current moment. When you do, dial back the music and visuals so the audience can focus.

You can even promote savoring by taking photos at your next experience. Have a picture wall. Picture taking has been shown to draw attention to the important aspects of an experience, increasing enjoyment (Diehl, Zauberman, & Barasch, 2016).

More on the benefits of savoring:

Savoring as defined by Oxford

Savoring is defined as a process through which people up-regulate their positive feelings by directing attention to emotionally relevant events in their past, present, and future. It is conceptually distinct from pleasure because it is often more intentional and active, requiring attention and positive attributions. It is also distinct from mindfulness, which is a more nonevaluative awareness rather than a purely positive one. Finally, it is distinct from gratitude, because savoring does not require a source (i.e., being grateful to someone or something). Synonyms for savoring, while perhaps more narrow, are relishing, delighting, basking, appreciating, cherishing, enjoying, and positive emotion up-regulation.